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October 2017 : Moncton’s Prelam Solutions to embark on commercial mission to Mexico from October 23 to 26

Moncton, October 10th, 2017Prelam Solutions, a division of Prelam, a Moncton based company, will be in Mexico from October 23 to 26 to explore the possibility of exporting its industrial and agricultural odour analysis and solutions services.

“We will be on site to make odour assessments for two bovine farms, a pigsty and a sewage treatment plant. We will then return to our labs in Moncton to analyse that data collected and propose solutions to eliminate the odour problems. Our goal is to try to make the situation more acceptable for citizens. In short, we help industries and communities find better ways to live together”, explains Luc Jalbert, cofounder of Prelam.

This visit could lead to an opportunity for the company to export its expertise and products. Some of Prelam’s household products are already being sold in over 1,500 retail stores in Mexico under the names Gotaroma and La Gotita.

“Our Mexican partner is very interested in the possibility of using our ecological industrial products. These products are made right here, in Moncton. This contract could lead to direct job creation in our region. It is a tremendous opportunity, not just for Prelam, but for the overall economic development of the Greater Moncton area”, concludes Mr. Jalbert.

 

Prelam Solutions offers exterior odour measurement, analysis and solutions services; they are mostly targeted towards industries and governments.

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For more information:

Prelam

Luc Jalbert, cofounder

lucjalbert@prelam.com
T: (506) 856-0252

To download this press release, click here

September 2017: Prelam Solutions measures and eliminates outdoor odour problems

Wednesday September 6, 2017 – Prelam Entreprises, a company based out of Moncton, is launching a new outdoor odour evaluation and solutions service. Prelam Solutions will now be able to measure outdoor odours, produce a report on the situation and propose eco-friendly and effective solutions to the problem. The service is designed for industries and municipalities as well as provincial and federal authorities.

“We have the necessary equipment to measure odours on a scale of international units. We can measure and report on concentration levels as well as pinpoint periods when odours are strongest. Once this is done, we can offer customized solutions”, explains Luc Jalbert, cofounder of Prelam.

The company can also collect odour samples, which they bring back to their Moncton labs to conduct in-depth analyses and develop unique solutions to every problem. “We have Teflon bags that allow us to trap odours. Once they are brought to the lab, we develop a formula in order to counteract the odour. All the products we use are safe for the environment. If a community is experiencing odour problems, we can offer fast intervention to remedy the situation; we can also perform follow-up testing to ensure the situation is dealt with optimally”, specifies Mr. Jalbert.

Prelam Solutions is a new ecological approach to solving problems that really inconvenience communities. “We know that certain industries can create odour problems that can be disruptive for neighbourhoods and entire communities. Our services and products will help industry and communities live together. Everyone wins”, concludes Luc Jalbert.

Prelam Entreprises has specialized in odour elimination since its foundation. They are the creators behind the products Just’a Drop and Just’a Spray. With this new division, Prelam is attacking odour elimination on a larger scale.
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For more information:
Prelam
Luc Jalbert, cofounder
lucjalbert@prelam.com
T: (506) 856-0252

To download this press release, click here

July 2015: Moncton Company makes embarrassing bathroom odour a smell of the past.

Contact Information:
Luc Jalbert, VP Sales & Marketing
Ph: (506) 857-0499 ext. 222
Cell: (506) 856-0252
E-mail: premiere@nbnet.nb.ca
FOR IMMEDIATE RELEASE: July 17, 2015

Moncton Company makes embarrassing bathroom odour a smell of the past.

Moncton, NB – Everybody poops. Going to the bathroom is something we all have in common, a natural human function, yet most of us put a lot of time and effort into proving that we simply don’t go.

Don’t let embarrassing bathroom odour get you in a bind. The folks at Prelam Enterprises are bound and determined to make going in public the talk of the town with the introductions of their latest product, Just’a Spray.

From the makers of Just’a Drop, the original bathroom odour eliminator, Just’a Spray works in the same fashion by applying a few sprays into the toilet bowl, before you go, to eliminate any odours before they occur.

Over 7% of Canadians have spoken openly about their fear of relieving themselves in public places, retaining themselves until they get home. In an effort to flush out the facts, the Poo Patrol will be hitting the streets this summer conducting a short survey to get feedback about Monctonian’s bathroom habits.

With their “Photo-Poop” Porta-Potty in toe, the Poo-Patrol will be having a little fun with the public, handing out samples as well as great contests and give-aways. They will also be asking the public their opinion on the way they “GO”, from public avoidance to holding it in.

It’s a relief to know that next time you’re faced with the dreaded task of entering the loo at work or at a friend or relative’s house, you can reach for your trusty bottle of Just’a Spray.

Prelam Enterprises sells and manufactures various air care products on a global level. Co-owned by Luc Jalbert and Don Goguen and is located in Moncton, New Brunswick.

After a decade in the air freshener business, you’d think these two would be pooped battling multinationals like Proctor & Gamble, SC Johnson & Son Inc. and Dial Corp. however, Prelam has managed to secure a niche market in the air care sector, one that has obviously appealed to retailers and consumers alike.

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Nov 2008: Marketing Coup – Moncton Businessman Jumps off 876-foot Bridge

Contact Information:
Luc Jalbert, VP Sales & Marketing
Ph: (506) 857-0499 ext. 222
Cell: (506) 856-0252
E-mail: premiere@nbnet.nb.ca
FOR IMMEDIATE RELEASE:November 25, 2008

Marketing Coup – Moncton Businessman Jumps off 876-foot Bridge
MONCTON, NB – A Moncton businessman has taken his 2008 marketing efforts world-wide with an 876-foot plunge from the New River Gorge Bridge in West Virginia.
Don Goguen, an avid sky-diver and president of Prelam Enterprises, producer of the Just’a Drop bathroom freshener, took part in the annual base jump which turned into an added bonus for his firm. CNN was shooting and broadcasting the event live so Prelam designers seized the opportunity and created a large banner to hang alongside the bridge where participants would be jumping from.
“This is a new type of marketing for us,” says Goguen. “The plan worked. Besides the live broadcast, photographers and journalists from all over the globe were covering the event. Millions of people saw our product advertised.”
Historically, Prelam relied mostly on media coverage to get information out to the public. “We simply didn’t have the money to market the product massively. The reason the product survived is because it works, and people understand its value.” But in the last year, the firm attracted investment dollars and set out on a substantial marketing program. Sales have shot up, and continue to rise.
In Canada, the Just’a Drop is sold in most of the major retailers plus supermarkets and pharmacies from St. Jonn’s to Vancouver. It is also sold in the United States. Advertising and publicity generated in recent months have attracted interest from 56 countries including Australia, China and Ireland, where the Just’a Drop is already on the shelves.
For skydiver and businessman Don Goguen, the prospect to replicating the feat next year is simple – it’s a done deal. “Just’a Drop will be sponsoring this world class event again in 2009.”
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July 2007: The Sweet Smell of Success

Contact Information:
Luc Jalbert, VP Sales & Marketing
Ph: (506) 857-0499 ext. 222
Cell: (506) 856-0252
E-mail: premiere@nbnet.nb.ca
FOR IMMEDIATE RELEASE: July 16, 2007

The Sweet Smell of Success
Moncton entrepreneur takes another bite out of the big apple
Moncton, July 16, 2007: Luc Jalbert, an ambitious entrepreneur from Moncton, has once again made his way to New York, this time for a special appearance on CNBC’s “The Big Idea” with Donny Deutsch.

The program introduces the viewer to men and women who have made their fortune with their Big Idea. Jalbert was invited to discuss his revolutionary toilet odour neutralizer, Just’a Drop, a tiny, sweet smelling liquid that has been making its way across North America since 2004. The product has been creating quite a buzz, to say the least, and our neighbors to the south can’t seem to get enough of it.

Last year, Luc and his “Poo Crew” headed down to Times Square, armed with a toilet and a survey entitled “Be an Odour Voter.” The survey asked consumers to “sit down and be counted!” and contained questions like “Are you a public avoider?” or “How long before it is safe for someone to enter the bathroom after you?”

The toilet attracted quite a crowd including, a very special guest, The Naked Cowboy. He too sat down to be counted and played a little ditty while he filled out the questionnaire. The story was featured that day on the Howard Stern show and the video documentary later on CBC Venture, back home here in Canada.

Filming for “The Big Idea” with Donny Deutsch took place on Tuesday, July 17th with the show airing on Thursday, July 19th at 10 PM / 1 AM ET. This is sure to be an enlightening and entertaining event not to be missed.

Luc Jalbert is the Vice President of Prelam Enterprises, an air freshener company, located in Moncton, New Brunswick. He and his partner Don Goguen have been marketing their revolutionary Just’a Drop Toilet Odour Neutralizer since 2004 where sales are now approaching half a million units across North America. Just’a Drop is available across Canada at many fine retailers and online at www.justadrop.ca.
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June 2005: Moncton Company Launches the Next Advancement in Air Care.

Contact Information:
Luc Jalbert, VP Sales & Marketing
Ph: (506) 857-0499 ext. 222
Cell: (506) 856-0252
E-mail: premiere@nbnet.nb.ca
FOR IMMEDIATE RELEASE: June 1, 2005
Moncton Company Launches the Next Advancement in Air Care.
Moncton, New Brunswick – Prelam Enterprises of Moncton has officially brought household air care to new heights with the addition of an innovative new automatic air freshener to their product lineup in many retail stores across Canada.
The Easyfresh Metered Spray Dispenser hit the shelves and is now available in many retail stores, becoming the first of its kind in Canada. The new and innovative smart aerosol air freshener works automatically to continuously neutralize malodors leaving your home with a pleasant aromatic scent all day long.
This revolutionary new dispenser contains a smart chip, programmed to release a light burst of long lasting fragrance at regular time interval all day long. A light sensor gives customers a broad choice of settings, allowing the dispenser to operate with settings for day, night and 24 hours a day.
Luc Jalbert and Don Goguen, the owners of Prelam Enterprises, announced that Easyfresh starter kits and refills would be available July 23rd at Jean Coutu stores across eastern Canada. Refills are available in two fresh new fragrances – Spring Blossom and Clean N’Fresh.
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May 2005: Prelam Recognized For Bringing Innovation To Household Cleaning Category Montreal,

Contact Information:
Luc Jalbert, VP Sales & Marketing
Ph: (506) 857-0499 ext. 222
Cell: (506) 856-0252
E-mail: premiere@nbnet.nb.ca
FOR IMMEDIATE RELEASE: May 30, 2005
Prelam Recognized For Bringing Innovation To Household Cleaning Category

Montreal, Quebec – Prelam Enterprises goes up against large corporations like Proctor & Gamble and S.C. Johnson at the Canadian Council of Grocery Distributors (CCGD) 12th Annual Canadian Grand Prix New Product Awards.
Prelam Enterprises of Moncton was among the list of finalists competing in the Household Cleaning Category with their new product, Just a Drop Magic Odor Neutralizer at the Grand Prix Awards Gala held Sunday night.
Others companies competing in this category were S.C. Johnson, Proctor & Gamble and Prolav Soap Inc. walking away with the prize.
The selection was based on several criteria, including innovation, packaging and design, labeling, pricing and overall benefits to the consumer. Grand Prix products were to be innovative and demonstrate exceptional value and quality compared to other products in their category.
A crowd of over 800 delegates was present at the Awards Gala, an exciting industry event where the master of ceremonies was Ben Mulroney, host of Canadian Idol and etalk Daily.
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May 2005: Moncton Business Named National Award Finalist

Contact Information:
Luc Jalbert, VP Sales & Marketing
Ph: (506) 857-0499 ext. 222
Cell: (506) 856-0252
E-mail: premiere@nbnet.nb.ca
FOR IMMEDIATE RELEASE: May 23, 2005
Moncton Business Named National Award Finalist
Moncton, New Brunswick – A Moncton business with an innovative bathroom air freshener has been named finalists in a national competition for new products.
The Canadian Council of Grocery Distributors management team of the Canadian Grand Prix New Products Awards has named Prelam Enterprise’s ‘Just a Drop’ Magic Odor Neutralizer a Grand prix finalist in the non-food category for 2004-05.
Prelam Enterprises, owned by Don Goguen and Luc Jalbert recently introduced the product promoting it as innovative and revolutionary. According to Jalbert “it is quite unlike the traditional air fresheners.
He explained “A drop of the liquid freshener in the toilet bowl before use immediately seals in any offensive odors, which are flushed away leaving a clear, minty scent. The product is different from any we have seen and we are extremely pleased to have it along side other Prelam air fresheners.”
Just a Drop is being sold in Walmart stores across Canada and is expected be in other retailers nation-wide over the coming weeks.

The two Moncton men will travel to Montreal for a Gala awards night Sunday May 29. Master of Ceremonies for the evening will be Ben Mulroney.
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